For several years now, our company has been manufacturing children’s sports complexes. Until recently, our main sales channel was Ozon. About six months ago, we increased production volumes and decided to use Wildberries as a second sales channel. It didn’t work out very well: there were few sales, and it was impossible to figure out the advertising settings. It felt like you were just throwing money away on advertising, and it didn’t affect sales results. Over time, there were practically no sales left, and it seemed like this channel wouldn’t fly. After I started using Zinaida, my opinion about Wildberries completely changed. In just two months, revenue grew from 200,000 to 1 million+ rubles with a DRR of less than 3%.

I hope that in the future, developers will make a similar service for Ozon, which would greatly reduce advertising costs. The service is excellent, I recommend it to everyone!

Vasily

Owner of the shop «Gorki-Lesenki»

I have been selling Chinese electronics on marketplaces for many years. I am constantly studying the most modern sales technologies. I tried the AI ​​assistant Zinaida Sells - the service automatically manages advertising of products that have been entrusted to it. You don’t have to understand anything about advertising on Wildberries: you just include the product in promotion on Zinaida and set a budget limit that you are ready to trust her with at first, so as not to worry.

When I realized that it works, I started trusting her and entering a larger budget so that I could forget about it for a week - she spends it quite effectively.

I evaluate the efficiency week by week, look at the week before Zinaida connected to the product promotion and the week after the connection. As a result, of my products, the Wi-Fi adapter had the highest revenue. It grew by 214% (2 times compared to the previous week, when I had regular Wildberries advertising enabled) with a DRR of 4.5%. The increase on one inexpensive product is +15,000 rubles per week - nice. Thanks to Zinaida's team for a cool new tool!

Ivan

Owner of the store BOX69

I met the guys from Zinaida completely by accident: they were buying goods from me in the store and told me that they have an AI service that helps optimize advertising campaigns.

Usually I am skeptical about this, since it immediately seems like a one-sided game where you spend money and there will be no result. But for some reason the guys immediately inspired confidence, apparently because they are not "children", but adults who say what is really true. We launched Zinaida.

Looking ahead, I will say that I was bribed by the moment with the free trial period: I thought that I would not lose anything. I will try, if anything, I will refuse (in other places there is no trial period or it is meager by 1-2 days). They gave me a week, and at the request of the guys, they extended it for another one. As a result, 2 weeks of constant growth and, as a result, zeroing out the balances. The balances are replenished, Zinaida is paid for, we move on.

Edgar

Owner of the store MMABAZA

I have a women's clothing store. I tried smart promotion Zinaida Sells on her pantsuit. What happened: revenue grew +51% on average from 34,000 to 52,000 rubles per day, and the share of advertising expenses was 4.5% of orders.

I estimate it like this: Zinaida's week minus the week before Zinaida. Exactly 7 full days. I think it's better this way, to cover both weekdays and weekends.

In total, Zinaida's revenue for one product increased by 125,000 per week. Compared to this amount, the subscription price is pennies. She did a good job with the task. Zinaida really sells.